Overseas investors are radically shifting their preferences, switching from purchasing new builds to ready-to-move-in properties.
A Historic Market Peak
According to an analysis by Colliers Georgia experts, based on data from the RECOV.GE portal, in 2025, the Batumi real estate market reached an unprecedented transaction volume, surpassing the $1 billion mark. The annual increase amounted to a record $260.5 million.
The total number of concluded transactions grew to 17,053, which is 2.5 thousand more than the previous year. The price per square meter is also rising confidently: the average cost increased from $1,050 to $1,167.
An Investor Strategic Shift
A key driver of this boom has been a shift in the behavior of foreign buyers. Having abandoned their previous strategy of focusing primarily on the primary market, they have moved en masse to the secondary market. They accounted for 70% of the total increase in the number of deals. As a result, over four years, the share of foreigners in this segment has sharply increased - from 27% to 47%. The primary solvent demand is traditionally provided by citizens of Russia, Ukraine, and Israel.
Explosive Price Growth
Due to the surging demand for ready-to-occupy housing, prices in modern complexes have made a sharp jump. On the secondary market, the cost of apartments in new buildings rose by 11.5%, which is almost double last year's growth rate. The market demonstrates sustained growth: despite a correction in the activity of Russian buyers following previous peaks, their involvement recovered in 2025, while the consistently high contribution of buyers from Ukraine and Israel continues to support the upward trend.
